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Last updated on October 7, 2025
Categorical data represents qualitative information divided into distinct categories or groups. It can be nominal or ordinal. Since categorical data does not have arithmetic operations, it is analyzed using frequency counts, percentages, and it is visualized with bar charts or pie charts.
Categorical data is the data that can be represented as categories or data which can be grouped. It stores data as categories or groups using names or labels. Categorical data is also known as qualitative data. It is visually represented using bar charts, pie charts, or frequency tables.
There are two main types of categorical data and they are as follows:
Let us now see what they mean:
Nominal data is a type of categorical data that consists of two or more categories without any kind of specific order. Nominal data cannot be quantified; that is, it cannot be put into a definite hierarchy. Variables without any quantitative value or order are labeled using nominal data.
Ordinal data is a type of categorical data with a natural order. However, the difference between the ranks may not be equal. Ordinal data is a statistical type of data which is quantitative, where variables exist in naturally occurring ordered categories.
There are lots of different properties for categorical data. Let us see some important ones:
Categorical data consists of labels, names, or categories rather than numerical values.
Mathematical operations such as addition, subtraction, or averaging are not applicable to categorical data.
Nominal Data: Categories have no inherent order.
Ordinal Data: Categories have no defined interval in the order.
Values in categorical data are represented as text or symbols rather than numbers.
To calculate categorical data, we must follow the steps mentioned below:
Step 1: Collect the Categorical Data
First, we have to identify and gather the categorical data from different sources. Then, we have to ensure that the data is organized in distinct categories.
Step 2: Organize the Data into Frequency Table
List each category along with the frequency of each category.
Step 3: Visualize the Data
Use bar charts, pie charts, or histograms to represent categorical data.
Step 4: Analyze the Mode
The mode is the category with the highest frequency.
Step 5: Use Contingency Tables for Two Categorical Variables
If analyzing relationships between two categorical variables, use contingency table.
The categorical data have numerous applications across various fields. Let us explore how the categorical data is used in different areas:
In marketing and consumer behavior, businesses categorize customers based on gender, location, and shopping habits. Product preferences are also analyzed using categorical data.
Student performance is assessed by grouping students into grade categories like A, B, C, and D. Schools use categorical data to study how students enroll in different subject streams, such as science, arts, and commerce.
Students tend to make some mistakes while making frequency tables and dealing with categorical data. Let us now see the different types of mistakes students make while creating frequency tables and their solutions.
You have a list of responses for gender from a survey: [male, female, female, male, male]. Count the frequency for each category.
Male: 3
Female: 2
List the data.
Data: Male, female, female, male, male.
Count each category.
Male: 3
Female: 2
Given the dataset of colors: ["Red", "Blue", "Green", "Red", "Red", "Blue"], determine the mode.
Mode: Red
Count each color.
Red: 3
Blue: 2
Green: 1
Identify the most frequently occurring value, that is the mode:
Therefore, mode is “Red”.
A survey collected responses: ["Yes", "No", "Yes", "Maybe", "No", "Yes", "No", "Maybe"]. Construct a frequency distribution table.
Response | Frequency |
Yes | 3 |
No | 3 |
Maybe | 2 |
Total | 8 |
Count the responses.
Yes: 3
No: 3
Maybe: 2
Create the table.
The above table shows the organized data with corresponding frequency counts.
You have two categorical variables: Gender (Male, Female) and Beverage Preference (Tea, Coffee). The data collected is: "Male, Tea" "Female, Coffee" "Female, Tea" "Male, Coffee" "Female, Tea" "Male, Tea." Create a contingency table.
Tea | Coffee | Total | |
Male | 2 | 1 | 3 |
Female | 2 | 1 | 3 |
Total | 4 | 2 | 6 |
Counting how many times each combination occurs in a dataset.
Male, Tea: Occurs in observations 1 and 6 → 2
Male, Coffee: Occurs in observation 4 → 1
Female, Tea: Occurs in observations 3 and 5 → 2
Female, Coffee: Occurs in observation 2 → 1
Create the table
A contingency table shows the frequency of each combination of the two categorical variables.
A survey records favorite pets from 10 respondents: ["Dog", "Cat", "Dog", "Fish", "Cat", "Dog", "Bird", "Cat", "Dog", "Cat"]. Summarize the data by creating a frequency distribution.
Favorite Pet | Frequency |
Dog | 4 |
Cat | 4 |
Fish | 1 |
Bird | 1 |
Total | 10 |
Count each category.
Dog: 4
Cat: 4
Fish: 1
Bird: 1
Create the frequency table:
This table provides a clear summary of the survey responses by counting each pet category.
Jaipreet Kour Wazir is a data wizard with over 5 years of expertise in simplifying complex data concepts. From crunching numbers to crafting insightful visualizations, she turns raw data into compelling stories. Her journey from analytics to education ref
: She compares datasets to puzzle games—the more you play with them, the clearer the picture becomes!